Contact Gary


San Francisco Real Estate: The Paragon Mid-Year Report

After hitting new monthly highs in May, San Francisco houses and condos hit new quarterly peaks in Q2 2017. However, median house price appreciation, $100,000 above its previous high, has been more dramatic over the past 2 years than median condo price appreciation, which has mostly plateaued due to the surge in new-project condos coming on market. As illustrated above,…read more →

San Francisco Bay Area Apartment Building Market

Before jumping into the specific financial metrics pertaining to the market itself, below is a review of some of the major economic context issues which underpin the market: rent rates, new construction and employment. Bay Area Rent Rate Trends San Francisco still has the highest rents in the nation (the light blue columns in the first chart above), exceeding even…read more →

Escaping the June Gloom

8 Unique Day-Trips in Northern California  

Crazy Hot Market – Again

As Buyers Compete for an Inadequate Supply of Home Listings, San Francisco Median House Sales Price Soars to $1,500,000 in May June 2017 Report Home price appreciation, overbidding asking prices, supply and demand dynamics, the SF luxury home market & new housing construction Three Views of SF Median Sales Price Appreciation Monthly House & Condo Median Sales Prices since 2012…read more →

Buy Local

Paragon Real Estate’s 2017 San Francisco Farmer’s Market Guide.

A Second Wind for San Francisco Real Estate?

Since the year began, preliminary data has been trickling in regarding the Bay Area and city economy, and the commercial and residential real estate markets in particular, that appears to indicate that things may be heating up again after clearly cooling in late 2015 and 2016 (subsequent to the increasingly torrid conditions in the 4 years prior). It is far…read more →

Supply, Demand, Money & Demographics: 10 Factors Behind San Francisco’s Real Estate Market

A consideration of the main factors at play behind the current San Francisco real estate market, some of which reflect general macro-economic trends and some of which are specific to the city itself. As we’ve seen in 1989, 2001 and 2008, many of these factors can stall or go into reverse very quickly in the event of a large, negative,…read more →

San Francisco Real Estate in Early 2017 – Preliminary Indications of Market Direction

In recent months, there have been multiple reports in local media about Big Drops in San Francisco Home Prices! But, umm, we are not seeing it, neither on the ground in the hurly burly of buyers and sellers making deals, nor in the year-over-year quarterly statistics of supply and demand. News articles often make a big deal regarding the median…read more →

What Costs How Much Where in San Francisco

Below are 3 charts from our updated 9-chart report that breaks down which neighborhoods one is most likely to find a home within a specific price range, whether house or condo. The report covers homes from under $1 million to over $5 million. If you want to buy a house under a million dollars, one is now mostly limited to…read more →

San Francisco Rent vs. Buy Comparison

Comparing the PURCHASE of a 2-bedroom, 2-bath, 1080 square foot condo at the 2016 median San Francisco sales price of $1,150,000, to the RENTAL of a comparable apartment at a San Francisco market rate of approx. $4,400 to $4,600/month rent Median sales price per 2016 MLS sales; monthly rent based on averaging Zillow, RealFacts & Rent Jungle asking rent data…read more →